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How To Send Music To Record Label How To Send Music To Record Label

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How To Send Music To Record Label

Written by: Cordie Hester

Learn how to send your music to a record label and increase your chances of getting signed. Discover insider tips and strategies to impress industry professionals.

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Welcome to the world of record labels, where music dreams can become a reality. Record labels play a vital role in the music industry, helping artists navigate the complex landscape and turning their musical talents into successful careers. For aspiring musicians, sending their music to record labels is a crucial step in gaining recognition and securing a record deal.

In this article, we will dive into the process of sending music to record labels and provide valuable insights to help you navigate this journey. Whether you are a solo artist, a band, or a producer, understanding the nuances of the submission process can significantly increase your chances of catching the attention of record label executives.

Submitting your music to record labels can be an exciting yet daunting task, especially when you are faced with the challenge of standing out amidst a sea of talented artists. However, with the right approach and preparation, you can greatly improve your chances of getting noticed by record labels and potentially land that coveted record deal.

Throughout this article, we will explore various strategies to optimize your submission, including researching and targeting the right record labels, crafting an effective email or package, creating a professional press kit, and maximizing your online presence. We will also discuss how to follow up with record labels and how to handle rejection and feedback in a constructive manner.

Whether you are a music industry novice or an experienced artist looking to take your career to the next level, this article will provide you with valuable tips and insights to help you navigate the record label submission process effectively. So, let’s dive in and discover how you can send your music to record labels and make your mark in the music industry.


Understanding the Record Label Submission Process

Before embarking on the journey of sending your music to record labels, it is important to have a clear understanding of the submission process. While each record label may have its own unique requirements and preferences, there are some general principles that apply across the board.

The first step is to research and identify the record labels that align with your musical style and genre. Look for labels that have a history of promoting artists similar to your sound and have a track record of success in your particular genre. This will increase the likelihood of your music resonating with the label’s target audience and increase your chances of getting noticed.

Once you have identified the record labels you wish to submit your music to, it is essential to gather all the necessary materials. This typically includes your demo or finished tracks, as well as a professional press kit that highlights your achievements, biography, and any notable media coverage or performances. It is important to present yourself in the best possible light and demonstrate your dedication and passion for your music.

When it comes to submitting your music, record labels typically accept submissions through email or physical mail. Email submissions are more common and convenient, as they allow for easy sharing of music files and materials. However, some record labels may still prefer physical submissions, especially if they have specific guidelines or prefer a more tangible experience.

Regardless of the submission method, it is crucial to follow the record label’s guidelines and instructions to the letter. This shows professionalism and attention to detail, which can make a significant impression on record label executives who receive numerous submissions daily. Failing to adhere to the guidelines may result in your submission being disregarded.

It is also important to keep in mind that record labels receive a high volume of submissions on a regular basis, meaning competition is fierce. Therefore, it is essential to make your submission stand out from the crowd. This can be achieved by crafting a compelling and personalized email or by creating a visually appealing and well-organized physical package.

Remember, the submission process is just the beginning of your journey towards securing a record deal. It requires patience, perseverance, and a commitment to continuous improvement. Be prepared for potential rejection and take any feedback you receive as an opportunity to grow and refine your craft.

By understanding the record label submission process and approaching it with the right mindset, you can increase your chances of catching the attention of record label executives and opening doors to exciting opportunities in the music industry.


Preparing Your Music for Submission

Once you have identified the record labels you want to target, the next step is to prepare your music for submission. This includes ensuring that your tracks are of the highest quality, showcasing your unique style and talent. Here are some key considerations to keep in mind:

1. Audio Quality: The audio quality of your music is crucial. Make sure your tracks are mixed and mastered professionally, as this greatly impacts the overall listening experience. Clean, clear, and well-balanced sound will help your music stand out and make a favorable impression on record label executives.

2. Song Selection: Choose your strongest tracks for submission. Quality over quantity is important here. Focus on showcasing your best work and capturing the essence of your musical style. Make sure your songs are well-written, memorable, and demonstrate your unique sound.

3. Genre and Target Audience: Understand the genre and target audience of the record label you are submitting to. Tailor your music accordingly, ensuring it aligns with their preferences and has the potential to resonate with their audience. This demonstrates that you have done your research and increases the chances of capturing their attention.

4. Packaging and Presentation: If you are submitting physical copies, pay attention to the packaging and presentation. Use professional, high-quality materials that reflect your brand and visually enhance your submission. A visually appealing package can help grab the attention of record label executives and make your submission standout.

5. Metadata and Tagging: When submitting digital files, ensure that your tracks are properly tagged with accurate metadata. This includes artist name, track title, album name (if applicable), and other relevant information. Proper tagging makes it easier for record label executives to organize and find your music during the review process.

6. Copyright and Ownership: Protect your music by ensuring it is properly copyrighted. This adds a layer of professionalism and security to your submission. Make sure you have clear ownership rights over the songs you are submitting, and consider consulting with a legal professional if you have any concerns or questions.

7. Proofread and Double Check: Before submitting your music, proofread all accompanying materials, including your email or cover letter. Double-check for any spelling or grammatical errors and ensure that everything is well-written and professionally presented.

Remember, the goal is to present your music in the best possible light. Take the time to fine-tune and polish your tracks, ensuring they accurately represent your talent and potential. By preparing your music effectively, you increase the chances of making a strong impression on record label executives and ultimately securing that coveted record deal.


Researching and Targeting the Right Record Labels

When it comes to sending your music to record labels, it is crucial to conduct thorough research and target the right labels that align with your musical style and goals. This targeted approach increases your chances of making a meaningful connection and getting noticed by the right industry professionals. Here are some key steps to help you in this process:

1. Identify Your Musical Style: Start by identifying your musical style and genre. Understand the characteristics, influences, and unique elements of your music. This self-awareness will help you identify record labels that specialize in promoting artists within your genre.

2. Analyze Artists in Your Genre: Research other artists in your genre who have achieved success or are aligned with your musical goals. Look into their record label affiliations and see if any labels consistently sign artists with a similar sound. This can be a good starting point for finding record labels that may be interested in your music.

3. Explore the Music Industry: Dive deep into the music industry and stay up-to-date with the latest trends and developments. Follow industry news, attend music conferences and showcases, and engage with other musicians and industry professionals. This will help you understand the current landscape and identify potentially suitable record labels.

4. Research Record Labels: Once you have a clear understanding of your musical style and the overall music industry, start researching record labels that cater to your genre. Use online resources, such as music directories, industry blogs, and social media platforms, to find relevant record labels. Pay attention to their roster of artists, previous releases, and the overall reputation of the label.

5. Consider Size and Scope: Take into account the size and scope of the record labels you are researching. Larger labels may have more resources and reach, but they can also have a larger number of submissions. Smaller, independent labels may provide a more personalized approach but may have a narrower audience reach. Consider which size and scope align best with your goals and aspirations.

6. Study Submission Guidelines: Each record label will have its own submission guidelines, instructions, and preferences. Pay close attention to these guidelines and ensure that your music fits their criteria. Prepare your submission materials accordingly, whether they require email attachments, streaming links, physical CDs, or a specific format.

7. Personalize Your Approach: Customizing your submission to each record label can make a significant impact. Take the time to understand each label’s ethos, values, and musical preferences. Tailor your email or package accordingly, addressing the specific record label and showcasing your understanding of their brand and audience.

8. Network and Seek Recommendations: Networking can play a crucial role in finding the right record labels. Connect with fellow musicians, industry professionals, and influencers within your genre. Attend events, join online communities, and seek recommendations from trusted sources. Personal recommendations can provide valuable insights and open doors to opportunities you may not have discovered otherwise.

Remember, the goal is to find record labels that resonate with your music and align with your artistic vision. Take the time to conduct thorough research, personalize your approach, and make meaningful connections. By targeting the right record labels, you increase your chances of finding the right platform to showcase your talent and take your music career to new heights.


Crafting an Effective Email or Package

When submitting your music to record labels, it is crucial to craft an effective email or physical package that captures the attention of the recipient. This initial impression will greatly impact whether or not your submission gets noticed and considered. Here are some tips for crafting a compelling email or package:

1. Be Professional: Maintain a professional tone in your communication. Use proper grammar, spelling, and formatting. Address the recipient by their name and express your genuine interest in their label. Show respect and professionalism throughout your email or package.

2. Keep It Concise: Respect the busy schedule of record label executives by keeping your email or package concise. Make your point quickly and effectively. Clearly state who you are, what you are submitting, and why you believe you are a good fit for their label. Avoid lengthy paragraphs or unnecessary details.

3. Show Your Passion: Let your passion and enthusiasm for your music shine through in your email or package. Share your story, what inspires you, and how your musical style stands out. Connect on an emotional level and convey why your music deserves their attention.

4. Highlight Your Unique Selling Points: Emphasize your unique selling points that make you stand out from other artists. This could be your vocal range, songwriting skills, stage presence, or any other remarkable aspect of your music. Showcase what makes you special and why the record label should take notice.

5. Include Relevant Links and Materials: Provide easy access to your music by including relevant links in your email or physical package. This could be links to streaming platforms, your website, or your social media profiles. Ensure that all links work properly and are up to date. If sending a physical package, include a CD or flash drive with your music.

6. Personalize Your Approach: Tailor your email or package to the specific record label. Research the label’s current roster, recent releases, and any other information that can help you personalize your communication. Show that you are familiar with their brand and that you genuinely believe your music would be a good fit.

7. Stand Out Visually: If you are sending a physical package, consider how you can make it visually appealing. Use professional designs, high-quality materials, and creative packaging that reflects your brand and music. Catching the eye of the recipient can significantly increase the chances of your submission being noticed and listened to.

8. Follow Submission Guidelines: Ensure that you follow the submission guidelines provided by the record label. This includes file format requirements, specific subject lines for email submissions, or any additional materials they may request. Failing to adhere to these guidelines can result in your submission being overlooked.

Remember, the goal is to make a strong and memorable first impression. Craft an email or package that showcases your professionalism, passion, and unique selling points. By capturing the attention of the record label through your communication, you increase the chances of your music being considered and potentially opening doors to exciting opportunities in the music industry.


Creating a Professional Press Kit

When submitting your music to record labels, having a professional press kit is essential. A press kit is a collection of materials that provides an overview of you as an artist, your music, and your accomplishments. It serves as a valuable tool for record label executives to evaluate your potential. Here are some key elements to include in your press kit:

1. Artist Biography: Start with a concise and compelling artist biography. Highlight your musical journey, influences, and what sets you apart from other artists. Make it engaging and showcase your unique personality and style.

2. High-Quality Photos: Include high-resolution professional photos that represent your image and brand. Captivating visuals can leave a lasting impression on record label executives and help them visualize your potential as a marketable artist.

3. Music Samples: Provide samples of your music for record label executives to listen to. Include a few of your best tracks or a well-crafted demo that showcases your range and style. Make sure the audio files are of high quality and easily accessible.

4. Press Coverage and Reviews: If you have received any press coverage or positive reviews, include them in your press kit. This demonstrates that your music has been recognized and appreciated by industry professionals and critics.

5. Performance History: Highlight your live performances and any notable venues or events where you have performed. This showcases your stage presence and experience as a performer, making you stand out from other artists.

6. Achievements and Awards: If you have won any awards or achieved significant milestones in your music career, include them in your press kit. This adds credibility and demonstrates that you have been recognized for your talent by industry professionals.

7. Social Media and Online Presence: Include links to your social media profiles and any relevant online platforms where your music can be found. This allows record label executives to explore and assess your online presence and fan engagement.

8. Contact Information: Ensure that your press kit includes updated contact information, including your email address, phone number, and any relevant professional representation. Make it easy for record label executives to reach out to you for further discussions or opportunities.

As you create your press kit, maintain a professional and cohesive design that reflects your brand identity. Use a consistent layout, font, and color scheme throughout the press kit to create a polished and visually appealing package.

Remember, your press kit is your chance to make a strong impression and showcase your talent. Invest time and effort in creating a professional press kit that captures the attention of record label executives and highlights your unique strengths as an artist.


Including Relevant Information and Materials

When sending your music to record labels, it is essential to include relevant information and materials that effectively showcase your talent and potential. These components can help record label executives understand your musical style, achievements, and overall brand. Here are some key elements to include:

1. Artist Name and Contact Information: Clearly state your artist name and provide up-to-date contact information. This includes your email address, phone number, and social media handles. Make it easy for record label executives to reach out to you for any further discussions or opportunities.

2. Track Information: Provide comprehensive information about the songs or tracks you are submitting. Include the track titles, songwriters, composers, and any additional credits. This helps record label executives understand the depth and scope of your musical abilities.

3. Lyrics: If your music is lyrically focused, consider including the lyrics to your songs. This allows record label executives to engage with your storytelling and lyrical prowess. Ensure that the lyrics are accurate and easy to read.

4. Artist Statement: Include an artist statement that succinctly describes your musical vision, goals, and artistic philosophy. This provides insights into your intentions as an artist and helps record label executives understand your creative direction.

5. Influences and Musical References: List your musical influences and reference artists or bands that have inspired you. This gives record label executives a better understanding of your musical style and can help them contextualize your sound within a broader musical landscape.

6. Performance Videos: If you have live performance footage or music videos, include links to these videos. Record label executives can get a sense of your stage presence, charisma, and ability to connect with an audience. Quality performance videos can significantly enhance your submission.

7. Collaborations and Features: If you have collaborated with other artists or have been featured on their tracks, mention these collaborations. Include information about the artists and tracks, demonstrating your versatility and ability to work alongside other musicians.

8. Previous Releases: If you have released music independently or through other platforms, provide information about these previous releases. Include links to streaming platforms, purchase options, or any relevant accolades or achievements associated with those releases. This demonstrates your prior experience and potential value to a record label.

9. Industry Support: If you have received endorsements, endorsements or support from reputable industry professionals or organizations, highlight these in your submission. Whether it’s quotes, testimonials, or partnerships, this adds credibility to your music and can pique the interest of record label executives.

Remember to prioritize relevance and quality over quantity. Include materials and information that are directly applicable to your submission and that provide a comprehensive overview of your talent and potential as an artist. Organize your materials in a clear and easily accessible format, whether it’s through a well-structured email or a physical package.

By including relevant information and materials, you help record label executives fully understand your musical abilities, creative direction, and potential as a marketable artist. Make it easy for them to see the value in working with you and taking your career to the next level.


Maximizing Your Online Presence

In today’s digital age, having a strong online presence is essential for artists looking to send their music to record labels. Your online presence serves as a virtual representation of your brand, music, and overall identity as an artist. Here are some key strategies to help you maximize your online presence:

1. Create a Professional Website: Start by creating a professional website that showcases your music, biography, upcoming shows, and any other relevant information. Ensure that your website is aesthetically pleasing, user-friendly, and optimized for mobile devices. This acts as a central hub for your online presence.

2. Build an Engaging Social Media Presence: Utilize social media platforms, such as Facebook, Instagram, Twitter, and YouTube, to connect with your audience and build a following. Regularly share updates, behind-the-scenes content, live performances, and collaborate with other artists to expand your reach.

3. Optimize Your Social Media Profiles: Make sure your social media profiles are professional, consistent, and aligned with your brand. Use high-quality profile and cover photos, and include a concise and compelling bio. Link your social media profiles to your website and other relevant platforms to create a cohesive online presence.

4. Release Music on Streaming Platforms: Distribute your music on popular streaming platforms like Spotify, Apple Music, and SoundCloud. This allows you to reach a wider audience and provides an easy way for record label executives to listen to your music. Utilize playlists, engage with your listeners, and promote your releases on these platforms.

5. Engage with Your Audience: Actively engage with your audience through social media, comments, and direct messages. Respond to their feedback, share their content, and create a sense of community. Building a loyal fanbase and connecting with your listeners can demonstrate your marketability to record label executives.

6. Collaborations and Features: Collaborate with other artists and feature on their songs. This expands your reach and exposes your music to new audiences. Additionally, collaborations can catch the attention of record label executives who may be interested in artists who are actively working with others in the industry.

7. Share Behind-the-Scenes Content: Give your audience a behind-the-scenes look into your creative process, rehearsals, studio sessions, and personal life. This provides a more intimate connection with your fans and adds depth to your online presence.

8. Utilize Online Music Communities: Join online music communities, forums, and platforms to connect with fellow musicians, industry professionals, and potential fans. Participating in discussions, sharing advice, and supporting others within these communities can increase your visibility and networking opportunities.

9. Consistently Release New Content: Regularly release new music, whether it’s singles, EPs, or albums. This keeps your audience engaged and demonstrates your dedication to your craft. Consistent releases also show record label executives that you are committed to your music career.

Remember, maintaining a strong and consistent online presence takes time and effort. It is important to regularly update and engage with your audience. Stay active, be genuine, and utilize the various online platforms available to showcase your talent and build a strong online following. By maximizing your online presence, you increase your chances of catching the attention of record label executives and establishing yourself as a serious artist in the music industry.


Following Up with Record Labels

After submitting your music to record labels, it’s important to follow up in a professional and respectful manner. Following up allows you to stay on the radar of record label executives and shows your dedication and enthusiasm. Here are some tips for effective follow-up:

1. Give Adequate Time: Allow sufficient time for record label executives to review your submission before following up. This can vary depending on the label’s guidelines, but waiting a few weeks is typically a good timeframe.

2. Be Polite and Courteous: When following up, always maintain a polite and courteous tone. Express gratitude for their time and consideration, regardless of the outcome. Your professionalism and manners will leave a positive impression and make you memorable.

3. Personalize Your Follow-up: Customize your follow-up communication to each record label. Reference your initial submission, mention specific aspects of their label that resonate with you, and demonstrate your genuine interest. Personalization shows that you are passionate and committed to working with their label.

4. Keep it Concise: Keep your follow-up message brief and to the point. Recap your initial submission, express your continued interest, and politely ask for an update. Avoid being too pushy or demanding and maintain a respectful tone.

5. Provide New Content or Updates: If you have released new music, received notable press coverage, or achieved significant milestones since your initial submission, mention those updates in your follow-up. This demonstrates your progress and may pique the interest of the record label.

6. Utilize Multiple Channels: Consider following up through multiple channels, such as email and social media. However, always respect their preferred method of communication as mentioned in their submission guidelines. Use each channel appropriately and professionally.

7. Follow Their Preferred Timeline: Some record labels may specify a time frame or method for following up. Respect their guidelines and adhere to their preferred timeline. Ignoring their instructions may come across as disrespectful and harm your chances of being considered.

8. Be Prepared for Various Outcomes: Understand that the outcome of your follow-up may vary. You may receive a positive response, a rejection, or no response at all. Be prepared for any scenario and maintain a positive attitude. If you receive feedback or constructive criticism, take it as an opportunity for growth.

9. Maintain Professionalism: Regardless of the response, always maintain professionalism throughout the follow-up process. Thank them for their time, express appreciation for their consideration, and keep the door open for future opportunities. You never know when another chance may arise.

Remember, following up with record labels shows your commitment and determination as an artist. By being respectful, personalizing your communication, and providing updates, you increase your chances of catching the attention of record label executives and potentially paving the way for future collaborations or opportunities in the music industry.


Dealing with Rejection and Feedback

Receiving rejection and feedback is a natural part of the music industry, and it’s important to know how to handle it in a positive and constructive manner. Here are some tips for dealing with rejection and feedback from record labels:

1. Stay Positive and Resilient: Rejection can be disheartening, but it’s crucial to maintain a positive mindset. Remember that rejection is not a reflection of your worth or talent as an artist. Stay focused on your goals and keep pushing forward.

2. Learn from the Experience: View rejection as an opportunity to learn and grow. Reflect on the feedback you received, identify areas for improvement, and use it as motivation to enhance your skills. Remember that constructive criticism can be invaluable for your artistic development.

3. Seek Support and Encouragement: Reach out to friends, fellow musicians, and mentors for support and encouragement. Share your experience and feelings with those who understand the challenges of the industry. They can provide valuable advice, perspective, and reassurance during challenging times.

4. Don’t Take it Personally: Remember that rejection is a common part of the industry, and decision-making at record labels can be subjective and influenced by various factors. Don’t take it personally, and try not to dwell on it. Instead, channel your energy into improving your craft and seeking new opportunities.

5. Use Feedback to Enhance Your Music: Embrace feedback as an opportunity to refine and enhance your music. Take note of any specific suggestions or areas for improvement mentioned by record label executives. Use this feedback to refine your sound, songwriting, production, or any other elements of your music.

6. Keep Building Your Network: Rejection from one record label does not define your entire music career. Continue building your network, connecting with other musicians, industry professionals, and potential collaborators. Expanding your contacts and connections increases your chances of finding the right opportunities in the future.

7. Stay Persistent and Patient: Persistence is key in the music industry. Keep creating and sharing your music, continuously improving your skills, and seeking new opportunities. Remember that success often comes with time, patience, and unwavering dedication.

8. Maintain Professional Relationships: Even if you receive a rejection, it’s important to maintain professional relationships with record label executives. Express gratitude for their time and consideration, and keep them updated on your progress. You never know when another opportunity might arise or when their professional connections could be valuable to you.

9. Embrace Rejection as a Stepping Stone: Embrace rejection as a necessary stepping stone to success. Many successful artists experienced numerous rejections before finding the right opportunity. Use rejection as a motivator to prove your resilience and determination. Remember, success is often built on a foundation of perseverance and learning from setbacks.

Dealing with rejection and feedback can be challenging, but it’s an integral part of your music journey. By maintaining a positive attitude, continuously improving your craft, and seeking new opportunities, you increase your chances of finding the right record label and achieving your goals in the music industry.



Congratulations on completing this comprehensive guide on how to send your music to record labels. Throughout this article, we have explored the various steps involved in the submission process, from understanding the submission process itself to crafting an effective email or package. We have also discussed the importance of creating a professional press kit, conducting research to target the right record labels, maximizing your online presence, and dealing with rejection and feedback.

Sending your music to record labels can be a challenging and competitive process, but with the right approach and preparation, you can greatly increase your chances of catching the attention of record label executives and securing that coveted record deal. Remember, persistence, resilience, and a commitment to continuous improvement are essential qualities for success in the music industry.

As you navigate the submission process, keep in mind that rejection is not the end of the road. Embrace feedback, learn from it, and use it to refine your craft. Keep building your network and seeking opportunities to showcase your talent. Every step, whether it leads to a record deal or not, contributes to your growth as an artist.

Stay proactive and engaged with your music, both online and offline. Use social media platforms to connect with your audience, share your journey, and build a supportive community around your music. Remember, your online presence plays a vital role in gaining recognition and expanding your reach in the digital age.

Lastly, never lose sight of your passion and love for music. Your dedication and authenticity will shine through in your submission and help you stand out from the crowd. The world of record labels is filled with opportunities and potential, and by continuously honing your craft, you are on your way to making a meaningful impact in the music industry.

So, go forth with confidence, create compelling music, and send it out to the record labels that align with your musical style and goals. Your journey has just begun, and the possibilities are endless.

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