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How To Get Podcast On Iheartradio

Written by: Evy Kates

Learn how to get your podcast on iHeartRadio and reach a wider audience. Expand your podcasting horizons with our step-by-step guide.

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Table of Contents

Introduction

Welcome to the exciting world of podcasts! If you’re an aspiring podcaster looking to expand your audience, you’ve come to the right place. In this article, we will guide you through the step-by-step process of getting your podcast on iHeartRadio, one of the largest and most popular podcast platforms available.

iHeartRadio is a leading digital audio platform that offers a wide range of podcasts and radio shows to millions of listeners around the world. By submitting your podcast to iHeartRadio, you can tap into their massive user base and potentially reach a larger audience.

Before we dive into the details, it’s important to note that while iHeartRadio is a popular and well-known platform, it is not the only option available. Depending on your target audience and podcast goals, you may want to explore other platforms like Spotify, Apple Podcasts, Google Podcasts, or Stitcher. However, getting your podcast on iHeartRadio can be a great addition to your marketing strategy.

In the following sections, we will outline the steps you need to take to get your podcast on iHeartRadio. From creating your podcast to submitting it for review and promotion, we’ve got you covered.

So, let’s get started and take your podcast to the next level by reaching a wider audience through iHeartRadio!

 

Step 1: Create a Podcast

The first step in getting your podcast on iHeartRadio is to create your podcast itself. This involves brainstorming a unique concept, planning engaging content, and recording high-quality episodes. Here are some key considerations to keep in mind:

  • Choose your niche: Determine the topic or theme of your podcast. Consider your interests, expertise, and what you think will appeal to your target audience.
  • Defining the format: Decide on the format of your podcast, whether it’s solo episodes, interviews, panel discussions, or storytelling. Choose a format that best showcases the content you want to deliver.
  • Planning your episodes: Create a content plan for your podcast episodes. Outline the topics you want to cover, any guests you want to invite, and the key points you want to discuss in each episode.
  • Investing in quality equipment: To produce a professional-sounding podcast, you need to invest in good quality equipment. Consider purchasing a decent microphone, headphones, and audio editing software to ensure your episodes sound clear and polished.
  • Recording and editing: Set up a dedicated recording space, free from background noise or distractions. Record your episodes using your chosen recording software and edit them to remove any mistakes or improve the overall sound quality.
  • Add intros and outros: Create a catchy and memorable intro and outro for your podcast to make it more professional and recognizable. This will also help establish your podcast’s brand identity.
  • Create podcast artwork: Design eye-catching podcast artwork that reflects the theme and tone of your podcast. This will be the visual representation of your podcast on iHeartRadio and other platforms.

Remember, creating a podcast requires time, effort, and creativity. Take the necessary steps to ensure that your podcast is unique, well-produced, and provides value to your target audience.

 

Step 2: Choose a Podcast Hosting Platform

Once you have created your podcast, the next step is to choose a reliable podcast hosting platform. A podcast hosting platform is where your podcast files will be stored and distributed to various podcast directories, including iHeartRadio. Here are some factors to consider when selecting a hosting platform:

  • Storage and bandwidth: Ensure that the hosting platform provides sufficient storage space for your podcast episodes and bandwidth to handle your audience’s downloads and streaming.
  • Podcast analytics: Look for a hosting platform that offers robust analytics features. These insights will help you understand your audience, track episode downloads, and make informed decisions about your podcast’s growth and content strategy.
  • Distribution to major podcast directories: Confirm that the hosting platform can automatically distribute your podcast to popular directories like iHeartRadio, Apple Podcasts, Spotify, Google Podcasts, and more.
  • Customizable podcast website: Some podcast hosting platforms provide customizable podcast websites where you can showcase your episodes, provide show notes, and engage with your listeners. This can be an added benefit for building your brand presence.
  • Monetization options: If you plan to monetize your podcast through sponsorships or advertisements, choose a hosting platform that supports monetization features.
  • Support and assistance: Consider the level of customer support and technical assistance provided by the hosting platform. It’s helpful to have prompt support if you encounter any issues or have questions about the platform’s features.
  • Pricing: Compare the pricing plans of different hosting platforms and choose one that aligns with your budget and podcasting goals.

Popular podcast hosting platforms to consider include Libsyn, Podbean, Anchor, and Buzzsprout. Research each platform, read reviews, and choose the one that best suits your needs.

Remember, your hosting platform plays a crucial role in managing and distributing your podcast, so take your time to make an informed decision.

 

Step 3: Submitting to iHeartRadio

Once you have created your podcast and chosen a hosting platform, it’s time to submit your podcast to iHeartRadio for review and potential inclusion on their platform. Here’s how you can submit your podcast to iHeartRadio:

  1. Visit the iHeartPodcasts Connect page: Go to the iHeartPodcasts Connect website (https://www.iheart.com/podcasters/) and sign up for an account if you don’t already have one.
  2. Provide podcast details: Fill out the required information about your podcast, including the title, description, category, and podcast artwork. Make sure to craft an engaging and descriptive description that accurately represents your podcast.
  3. Add your RSS feed URL: Enter the RSS feed URL of your podcast from your hosting platform. This feed URL is generated by your hosting platform and contains all the necessary information about your podcast episodes.
  4. Verify ownership: iHeartRadio will often require you to verify ownership of your podcast. This can be done by including a specific code provided by iHeartRadio in your podcast’s episode or show notes, or by modifying the DNS settings of your podcast’s website. Follow the instructions provided by iHeartRadio to complete the verification process.
  5. Submit your podcast: Once you have entered all the necessary information and completed the verification process, submit your podcast for review. It may take some time for iHeartRadio to review your submission, so be patient.

It’s important to note that iHeartRadio has certain content guidelines and requirements for accepting podcasts. Ensure that your podcast adheres to their guidelines, which typically include restrictions on explicit content, copyright infringement, and hate speech.

Once your podcast is submitted and reviewed by iHeartRadio, they will inform you of their decision. If accepted, your podcast will be added to their platform, making it accessible to their vast audience of listeners.

Congratulations! You are one step closer to getting your podcast on iHeartRadio.

 

Step 4: Verification and Approval Process

After submitting your podcast to iHeartRadio, it will go through a verification and approval process. Here’s an overview of what to expect during this stage:

1. Initial Review: iHeartRadio will review your podcast submission to ensure that it meets their content guidelines and technical requirements. They will check if your podcast’s content is suitable for their platform and if it complies with their policies.

2. Quality Assurance: iHeartRadio’s team will listen to a few episodes of your podcast to evaluate the audio quality, production value, and overall presentation. They want to ensure that the podcasts featured on their platform provide a positive listening experience for their users.

3. Validation: During this stage, iHeartRadio may verify the authenticity and ownership of your podcast. They may reach out to you for further information or clarification if needed. This helps them maintain the integrity of their platform and protect podcast creators’ rights.

4. Approval or Feedback: Based on their review and evaluation, iHeartRadio will either approve your podcast for inclusion on their platform or provide feedback on any necessary improvements. If your podcast is not initially approved, don’t be discouraged. Take the feedback as an opportunity to enhance your podcast and resubmit it for consideration.

5. Notification and Inclusion: Once your podcast is approved, iHeartRadio will notify you via email. They will provide instructions on accessing your podcast dashboard and managing your podcast on their platform. Congratulations! Your podcast is now part of the iHeartRadio community.

Note that the verification and approval process may take some time, ranging from a few days to several weeks. It’s essential to be patient and allow iHeartRadio’s team sufficient time to review your submission thoroughly.

Remember, the key to a successful approval process is ensuring that your podcast meets iHeartRadio’s quality standards, adheres to their content guidelines, and provides value to their audience. Continuously strive to improve the quality and content of your podcast, even after its inclusion on iHeartRadio.

 

Step 5: Post-Approval Promotion and Optimization

Congratulations on getting your podcast approved on iHeartRadio! Now that your podcast is available on this popular platform, it’s time to focus on promoting and optimizing it to maximize its reach and potential. Here are some key steps to consider:

  • Promote Your Podcast: Leverage your existing online presence and social media platforms to promote your podcast on iHeartRadio. Share links to your episodes, showcase your podcast artwork, and engage with your audience to build a loyal following.
  • Optimize Your Podcast Metadata: Ensure that your podcast metadata, including the title, description, and episode titles, are keyword-rich and accurately represent your content. This will help improve the discoverability of your podcast within iHeartRadio’s search results.
  • Encourage Reviews and Ratings: Engage with your listeners and encourage them to leave reviews and ratings on iHeartRadio. Positive reviews and ratings can attract more listeners and boost the visibility of your podcast within the platform.
  • Collaborate with Other Podcasters: Explore opportunities to collaborate with other podcasters in your niche. Guest appearances or cross-promotion on other podcasts can expose your podcast to new audiences and foster brand partnerships.
  • Consistent Release Schedule: Stick to a consistent release schedule for your episodes. A regular and reliable publishing routine will help establish audience trust and keep them coming back for more.
  • Engage with Your Audience: Respond to comments, messages, and feedback from your listeners. Building a strong connection with your audience will not only increase listener engagement but also generate valuable insights for improving your podcast.
  • Track Analytics and Insights: Utilize the analytics provided by iHeartRadio or your podcast hosting platform to understand your audience’s behavior, track episode performance, and identify trends. Use this information to make data-driven decisions for future content and promotional strategies.
  • Explore Monetization Options: If you’re interested in monetizing your podcast, iHeartRadio offers various monetization options such as dynamic ad insertion and sponsorship opportunities. Research these options and leverage them to generate revenue from your podcast.

Remember, building a successful podcast takes time, effort, and consistent dedication. Continuously engage with your audience, evolve your content strategy, and adapt to the ever-changing podcast landscape.

By implementing these post-approval promotion and optimization strategies, you can take your iHeartRadio podcast to new heights and attract a growing and loyal audience to enjoy your captivating content.

 

Conclusion

Congratulations on completing all the steps to get your podcast on iHeartRadio! You’ve embarked on an exciting journey to reach a wider audience and share your unique content with the world. Let’s recap the key points we covered:

We started by creating a compelling podcast, focusing on choosing a niche, planning engaging content, investing in quality equipment, and creating captivating podcast artwork. A well-produced podcast is the foundation for success.

Next, we discussed the importance of selecting a reliable podcast hosting platform. We highlighted the need to consider factors such as storage and bandwidth, podcast analytics, distribution to major directories, and customizable podcast websites.

We then walked through the step-by-step process of submitting your podcast to iHeartRadio, including providing podcast details, adding your RSS feed URL, and going through the verification and approval process. It’s essential to adhere to iHeartRadio’s guidelines and be patient throughout the review process.

Once your podcast is approved, we explored how to promote and optimize your podcast on iHeartRadio. This includes leveraging your online presence, optimizing podcast metadata, encouraging reviews and ratings, collaborating with other podcasters, maintaining a consistent release schedule, engaging with your audience, and tracking analytics and insights.

Getting your podcast on iHeartRadio opens the door to a massive listener base and exciting opportunities for growth. However, it’s important to remember that success in the podcasting world is a journey. Consistency, quality content, and building a connection with your audience are key elements in establishing a thriving podcast.

Keep experimenting, evolving, and refining your podcast to provide value to your listeners. Explore additional platforms, engage with your audience, and seek opportunities for monetization.

With your passion, dedication, and the knowledge you gained from this guide, you’re well-equipped to thrive in the podcasting landscape. So, go forth and make your mark on iHeartRadio!

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